The exterior of Flinders Station is lit up during the White Night festival, 2013.
The exterior of Flinders Station is lit up during the White Night festival, 2013.
White Night, the all-night arts and cultural festival which debuted in Melbourne in February, will return to the city next year on February 22.
Creative director Andrew Walsh said next year's festival would likely extend to the top of Swanston Street, near Melbourne University, and up to Spring Street as organisers look to build on the success of this year's event.
"A lot of the things that people really liked are likely to reappear but obviously in a different form. Things like projections and lighting tricks and stuff like that," Mr Walsh said.
"If we're going to expand I really want to expand it all so it doesn't become one medium focused above another. I think we can do a lot more visual art, I think we can do a lot more performance other than music."
An estimated 300,000 people turned out to the inaugural White Night this year, far exceeding organisers' expectations.
Thousands crowded in to the National Gallery of Victoria International to play in the foam folds of Michel Blazy's cascading sculpture Bouquet Final 2, or check out the projections lighting up the facades of the Forum Theatre, St Paul's and Princess Bridge. The intersection of Flinders and Swanston streets was deadlocked with crowds partying to music by bands including the Cat Empire and Hiatus Kaiyote, and Degraves Street overflowed with audiences for its jazz stage.
Mr Walsh said next year he hoped to make it less "intense" around the Flinders Street precinct and better disperse crowds through the CBD. He has spoken in the past about incorporating more of Southbank and the Sturt Street arts precinct into the plan but said this may not happen in time for next year's event.
The NGV, Australian Centre for the Moving Image, State Library of Victoria, Arts Centre Melbourne and Melbourne Museum are all on board to open their doors for 2014.
Trams would continue to run free throughout the night, although free train services were not yet on the cards, he said.
Based on similar Nuit Blanche events in Paris and Toronto, White Night Melbourne is funded through the state government-backed Victorian Major Events Company and its budget is kept secret. Mr Walsh's company Accolade and partner Right Angle Events have the contract to deliver the festival for three years.
Expressions of interest for artists and business for next year's White Night Melbourne are expected to open in mid-August.